Marketingová strategie podniku
Příručka se zabývá vybranými otázkami marketingu - výzkumem trhu, strategickou situační analýzou a projekcí.
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Bibliographic Details
- Main Author
- Document Type
- Books
- Physical Description
- 179 s.
- Published
-
Management Press,
1992
- Edition
- 1. vyd.
Holdings
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MZK
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2-0981.029 | ||||
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MZK
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Sklad / do 24 hodin
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TK-0250.750 | ||||
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MZK
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Sklad / do 24 hodin
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TK-0250.750 | ||||
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MZK
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Sklad / do 1 hodiny
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PK-0118.294 |